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In
agreement with select players, player representatives, and manufacturers,
PDL on behalf of ATP now offers New Balls Please merchandise featuring
player imagery to tournaments for on-site sales
The
product range includes T-shirts and caps for men, ladies and children
at competitive wholesale prices. Tournaments are free to determine the
retail price according to their targeted margin and to sell the products
in their own merchandising booths as part of the tournament merchandising
program
The ATP will allocate its profits made from the sale of New Balls Please
to the Player Promotional Fund. Tournaments are requested to allocate
their profit from New Ball Please merchandising to player promotions as
part of the tournament promotional plan.
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