WTA became a client of PDL in July 2001

In 2001 PDL began to provide licensing consultancy to theWTA's London office , brokering the agreement between Boston Hannah Publishing and WTA for the publication of the new WTA Magazine " Advantage", The magazine was launched in June 2002.

For 2003 Wimbledon PDL produced special T shirts featuring slogans from the new WTA advertising campaign.

The T shirts were given to all the ladies players, with Serena Williams raising the most profile by having her picture feature d in many of the UK national daily newspapers more