Preferred Developments Ltd have been working for ATP for over 5 years, providing a variety of services, including licensing and sponsorship consultancy, merchandising design and supply for kids marketing and live event merchandising.
The Deuce magazine publishing deal with Profile Media Group was brokered by PDL while the 2004 New Balls Please Merchandise Programme is being managed by PDL for the ATP
Preferred Developments have developed a range of live event apparel merchandise featuring ATP players pictures on garments.
The players range together with items featuring the New Ball Please logos will be available for ATP Tour promoters to purchase for sale at their tennis events in Europe.
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Preferred Developments Ltd brokered the deal between ATP and Profile Media Group for the production of an annual coffee table lifestyle magazine " Deuce ". 2004 will see the production of the third edition.
In 2003 a special UK edition featuring Tim Henman on the cover was produced.
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Between 1998 and 2001 Preferred Developments has designed and supplied give away products to support the ATP "Smash Tennis " Kids programme.
In addition to kids give aways PDL has also supplied a variety of corporate gifts for give aways, from apparel to silver plated key rings.
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